A Bit About Cassidy
INFJ
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Restorative, Achiever, Individualization, Intellection, and Relator
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Hufflepuff
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3w4
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INFJ ❀ Restorative, Achiever, Individualization, Intellection, and Relator ❀ Hufflepuff ❀ 3w4 ❀
A multi-disciplinary marketing creative combining thoughtfulness, humor, and joy in crafting content that drives lasting engagement.
Art and flowers inspire my approach to marketing—both require creativity, intention, and the ability to transform the ordinary into something extraordinary. Like arranging blooms in a bouquet or colors on a canvas, I see each marketing campaign as a chance to create something meaningful and unforgettable.
I have a deep passion for art and enjoy exploring mediums like film photography, printmaking, acrylic painting, and doodling. I aspire to expand my skills into glassblowing and pottery, crafting my own unique pieces. My most unusual art skill? Shearing logos into sheep wool—a talent I once used to announce my college decision.
Beyond Marketing
Outside of work, a few of my favorite things include:
My two cats, Vincent and Van Gogh: Constant sources of joy and mischief.
Flowers: A lifelong inspiration, with dreams of opening a floral shop in retirement.
Books: Collecting clothbound editions that marry timeless stories with elegant design.
Travel: Exploring new cultures and seeking the best chocolate martini in every city.
Language learning: Over 1,300 days into my Duolingo French streak, ranking in the top 2% worldwide.
To me, marketing is like floristry—a balance of patience, creativity, and understanding what makes ideas thrive. Just as flowers bloom with care and attention, impactful campaigns flourish when nurtured with strategy and heart. Through this lens, I create work that captivates, connects, and inspires.
Facts and Figures
Years in the Industry
6+
Laptops and Counting
5+
Clients and Growing
26+
Professional History
June 2024 - February 2025
Marketing and Communications Manager (Contract)
October 2019 - May 2024
Communications Specialist ➤ Communications Coordinator
October 2018 - October 2019
Digital Marketing Assistant ➤ Digital Content Coordinator ➤ Content Manager
June 2014 - October 2018
Lead Trainer ➤ Bartender ➤ Office Manager ➤ Marketing Intern
Education
Texas A&M University | BFA in Telecommunication Media Studies
Santa Chiara Learning Center | Global Experience in Italy
Brazos Valley Dispute Resolution Center | Corporate Mediation Certification
American Marketing Association | Professional Certified Marketer® in Digital Marketing
Digital Marketing Institute | Certified Digital Marketing Professional
Asana | Certified Workflow Specialist
National Council for Mental Wellbeing | Mental Health First Aid
Resume
What Her Colleagues Say
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"[W]hat really makes her stand out in a group of communications professionals is her willingness to navigate lots of ambiguity, grow through change, pivot when things are hard, and make you laugh when the going gets tough."
Jessica Rubie, managed Cassidy directly
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"Cassidy is diligent, efficient and impactful. Her willingness to learn new things, often rolling up her sleeves to dive in even when there was no training to be provided to her, speaks volumes to her character."
Abbie Townsend, managed Cassidy directly
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"She takes ownership of all her undertakings, applying diligence to tough decision-making processes and in seeing projects through completion."
Kourtney Bassett, managed Cassidy directly
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"Cassidy was instrumental in assisting with [my first professional experience] transition to make me feel confident, welcomed, and competent in my job duties."
Jackson Ames, reported directly to Cassidy
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"Cassidy was a very organized, hard worker. She knows how to get things done! But even better than that, she knows how to have fun while doing it."
Lyric Enright, reported directly to Cassidy